Over the years, we’ve learned a thing or two about writing compelling copy for luxury brands. And this we know for sure: it goes far beyond stringing pretty adjectives together. Rather, it’s about creating an experience so rich, so palatable that your mind goes there…instantaneously. When David Carter Design Associates wanted to create a brochure capturing the essence of The Palms luxury resort, they unleashed 1400 Words to do what we do best. In the end, we delivered a piece that’s so inviting, it makes you want to just dive right in.